How to build a hybrid digital commerce strategy

The way forward for retail is on-line. Or is it? Perhaps the rhetoric across the transition to completely on-line buying has been overplayed and it’s time to take a step again and fall in love with our excessive streets once more.

The figures don’t lie. Research by WP Engine discovered that 60% of Millennials and Gen Z survey respondents plan to proceed utilizing the digital buying channels they adopted or more and more used through the pandemic. However that gained’t be an entire transfer to digital-only. 

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